Introduce your clients to the cloud

Making_the_move_guideDo you need help convincing your clients about the benefits of cloud software?

Cloud computing represents a real change in how businesses use technology. We understand that some of your clients may have concerns when it comes to moving online, particularly when it comes to data security and accessibility issues, and then of course what the real benefits of being in the cloud are.

To help ease your clients’ concerns and to also give an overview of some cloud benefits, we’ve created the helpful Making the move to the cloud guide for you to pass on to your clients. As well as providing an introduction to the cloud and how it works, this guide also includes a handy checklist to help your clients plan their move to the cloud.

Download the Guide Now

Who’s excited about Sage Summit? Accounting professionals across the U.S., that’s who!

sage-summit-2014-blue-fade-403The accounting profession is experiencing a shift: Gone are the days of talking to clients once a year on tax preparation. Small and medium-sized businesses want an accountant or bookkeeper to act as a year-round advisor and are looking for an accounting professional who is going to add value to their business.

Sage Summit – taking place July 28-31, 2014, at the Mandalay Bay in Las Vegas – will equip accounting professionals with the strategies and best practices necessary to overcome challenges and stereotypes of accountants and bookkeepers of the past and propel their business to the next level through powerful conversations and connections. Conversations and networking will take the form of insightful keynotes, sessions, and panels. If you’re not already registered and want information, you can visit and register now.

Facilitated by subject matter experts and top accounting thought leaders, conversations will center on topics relevant to the accounting profession. For your convenience, we’ve highlighted a few of the conversations and sessions that will be facilitated by some of these thought leaders. There are many other sessions, so be sure to check out for the complete list.

See you in Vegas!

Jason Blumer – Accountant business model transformation: A real-life case study

  • IND-499
  • Tuesday, July 29, 1:30 p.m.—2:30 p.m.
  • Transitioning your business to the cloud requires more than just a shift in accounting solutions. To achieve the firm of your dreams, you need to look seriously at making a business model transformation and then rip off the Band-Aid! It can be tough, and it can be scary, but only you can take the steps and make the tough choices to move towards your dream practice. In this session host Jason Blumer, CPA and chief innovation officer at Blumer CPAs, shares with you the adventures and mishaps on the path to transitioning his own firm to something strongly resembling the vision he had for it.

Doug Sleeter – Avoid the tornado when moving to the cloud: Seven steps for Accounting Professionals

  • BUS-459
  • Tuesday, July 29, 1:30 p.m.—2:15 p.m.
  • Are you planning to move your applications and data to the cloud but you’re afraid of creating a disaster? Deciding to move to the cloud is the first step, but then what? How many ‘connected’ systems need to be moved, and in what order? If you move the accounting software, what about the payroll, the merchant accounts, the e-commerce, and all of the other business processes? It’s critical that you plan the transition carefully, and this session, led by founder of The Sleeter Group Doug Sleeter, will give you a seven-step checklist to avoid creating a tornado.

Brian F. Tankersley – Power! Power! Power! Doing more with Microsoft Excel

  • BUS-491
  • Tuesday, July 29, 3:00 p.m.—4:00 p.m.
  • New spreadsheet auditing tools in Microsoft Excel give you great power. Brian F. Tankersley, CPA, CITP, CGMA, and K2 Enterprises instructor, will explore the PowerPivot, PowerMaps, and PowerQuery functionality and take your Excel use to the next powerful level. (Yes, this session is all about power!)

Brian F. Tankersley – Security and privacy in a cloudy world

  • BUS-489
  • Tuesday, July 29, 4:30 p.m.—5:30 p.m.
  • The rise of cloud computing has been one of the highlights of the last few years. The notion that information technology can be delivered in a highly scalable way is generating excitement and concern for accountants and business owners alike. Brian F. Tankersley, CPA, CITP, CGMA, and K2 Enterprises instructor, will help explore the concerns of security and privacy in a cloud-driven world.

L. Gary Boomer – Are you prepared to play above the line?

  • IND-487
  • Wednesday, July 30, 10:00 a.m.—11:00 a.m.
  • Advisory services require a different level of thinking that result in significant and positive change. In this session, L. Gary Boomer, CPA, CITP, CEO of Boomer Consulting, Inc., will help you learn about the five P’s that will allow you to play at a higher level.

Jason Blumer – Building a super accountant or bookkeeper firm part 1 & 2

  • Part 1: IND-478
  • Part 2: IND-485
  • Part 1: Wednesday, July 30, 10:00 a.m.—11:00 a.m.
  • Part 2: Wednesday, July 30, 11:30 a.m.—12:30 p.m.
  • Jason Blumer, CPA and chief innovation officer at Blumer CPAs, will lead these sessions, exploring various aspects of the genetic makeup of a firm, including pricing models, customer satisfaction, employee management, and so on. Then he will lead small break-out groups as they take on the personas of customers, owners, and employees and look to build a firm. The second half of this session will consist of each group’s presenting their firm back to the room for greater learning. Ultimately the best points of each group will be combined into one big “super firm”with the help of a graphic interpreter.

Jody Padar – Positioning your new services in a new cloud world

  • BUS-492
  • Wednesday, July 30, 11:30 a.m.—12:30 p.m.
  • Jody Padar, accounting thought leader and CPA, MST, and CEO and principal at New Vision CPA Group, explains how adopting cloud technology creates the need for an entirely new business model in your firm. How do you go about positioning your services to cloud prospects? It’s not about selling bookkeeping services any more!

Tom Hood and Jennifer Warawa – Innovating beyond technology for accounting professionals

  • MAX-502
  • Wednesday, July 30, 2:00 p.m.—3:30 p.m.
  • Innovation is one of the latest buzz words, but what does innovation really mean and how does it impact the way you do business and serve your clients? Often times, business leaders think innovation refers solely to technology, when in fact cloud and mobility are shifting away from being a new idea to being mainstream and an expectation, leaving clients wanting more. What does “being innovative” in your accounting firm mean to your business model, the way you interact with your clients, and how you plan for the future? Jennifer Warawa, Vice President and General Manager of Sage Accountant Solutions at Sage North America, and Tom Hood, CEO of Maryland Association of CPAs and the Business Learning Institute, will share research, trends, and insights into how the next phase of innovation will have an impact on the way you do business, and what changes are crucial in order to stay one step ahead of the competition.

L. Gary Boomer – Packaging and pricing advisory services for accountants and bookkeepers

  • IND-488
  • Wednesday, July 30, 4:00 p.m.—5:00 p.m.
  • The value of services increase when they are named, packaged, and priced together rather than separately. In this session, L. Gary Boomer, CPA, CITP, CEO of Boomer Consulting, Inc., will look at the necessary tools to assist you in naming, developing a menu of compliance, performance, and strategic advisory services in addition to a pricing matrix to provide guidance in the sales and pricing process. This is for those who are serious about developing a scalable advisory services business.

Jason Blumer – Transitioning your practice: Facing the fear

  • IND-486
  • Wednesday, July 30, 4:00 p.m.—5:00 p.m.
  • How many times have you done a deep dive into a model transformation at a conference, gotten really excited where your firm needed to go, and then between the airport and your office, you completely allowed the fear of change and risk to prevent you from making significant changes? This session, led by Jason Blumer, CPA and chief innovation officer at Blumer CPAs, is about moving beyond the fear and embracing tools to help you know which risks are the right ones to take.

Randy Johnston – Alternatives to Microsoft Office Desktop

  • BUS-490
  • Wednesday, July 30, 4:00 p.m.—5:00 p.m.
  • Learn about Microsoft Office 365 and Google Docs from Randy Johnston, MCS, MCP, and executive vice president and partner of K2 Enterprises. HIPAA compliance changes may impact the way you work!

Jody Padar – Accounting professionals engage your cloud clients

  • BUS-493
  • Thursday, July 31, 10:00 a.m.—11:00 a.m.
  • With a new model shift comes a need for a new client engagement strategy. How do you effectively onboard new accounting clients, and what tools do you need to set the stage with new cloud clients? In this session, Jody Padar, accounting thought leader and CPA, MST, and CEO and principal at New Vision CPA Group, will discuss how.

Jody Padar – Delivering on your value promise with cloud clients

  • BUS-494
  • Thursday, July 31, 11:30 a.m.—12:30 p.m.
  • A cloud and value pricing model sets the stage for more regular interactions with your clients and bundles incremental value into your brand promise. How do you, as an accounting or bookkeeping firm, plan and deliver on your promise? In this session, Jody Padar, accounting thought leader and CPA, MST, and CEO and principal at New Vision CPA Group, will discuss how to deliver on this promise.

What does a giraffe have to do with leadership?

giraffeRegister today for July’s featured LEAP webcast at 50% off and find out what it means to be a giraffe when it comes to leadership in the accounting world.

This July, our Leadership Education for Accounting Professionals (LEAP) featured webcast is one that you’ll not want to miss:

The course instructor is Dr. Hubert D. Glover, an experienced leader with more than 30 years of leading major enterprises, an author of more than 50 articles in academic and professional journals, and a member of various boards of directors for major organizations including the American Institute of CPAs, Institute of Management Accountants, and executive committees for various other international professional and educational organizations.

Please plan on attending this educational and entertaining learning experience that will help you and your firm.

  • Date: Thursday, July 24, 2014
  • Time: 12 p.m. – 2 p.m. ET
  • CPE Credits: 2
  • Format: Webcast
  • Cost: $39.50 (this is 50% off the regular price of $79)

Register Here

Why is accounting so important?

18661-403What makes accounting so important? This may seem like an extremely redundant question, especially to those who actually work in the accounting field. The fact of the matter is that any business, big or small, cannot hope to achieve any level of success unless its figures are correct and properly stored. Even for a one-man startup, the owner has to take note of his or her credits and debits to make sure the company isn’t spending more than it’s bringing in, which could easily lead to bankruptcy.

It might benefit accounting professionals to broaden their horizons and realize that their job is actually even more important than they might think. By taking a step back, bookkeepers can put everything into perspective and recognize that they’re not only helping a business, they’re also benefiting the economy as a whole.

The bigger picture

So, thinking along these lines, it’s easy to see the effect accounting – or the lack thereof – would have on businesses across the board. Sure, a smattering of companies might be able to get along without bookkeeping for a while, but without formal plans and reliable strategies, any business is liable to crash and burn.

In general, though, accounting has a massive effect on the economy. If numerous companies were to avoid their books and subsequently fail, that would create a vacuum in the fiscal landscape in the United States. Think of it this way – consumers wouldn’t spend as much if businesses were failing left and right, which would then adversely affect everything from the banking sector to the ability of new startups to break into the market.

“Over and over again, good accounting practices have produced the levels of trust necessary to fund stable governments and vital capitalist societies, and poor accounting and its attendant lack of accountability have led to financial chaos,” Jacob Soll recently wrote in his book “The Reckoning: Financial Accountability and the Rise and Fall of Nations,” Bloomberg reported.

Some of the most important figures in history

It’s easy to see why accountants themselves think the sector is important – but they’re not being self-serving. In an interview with Soll, the news source revealed that some of the most notable figures in world history had their roots in bookkeeping. For instance, the author explained that Cosimo de Medici, head of the famous Italian dynasty, started off as an accountant.

Moreover, he noted that the fall of the Medici Family occurred when bad accounting practices started being used, which Soll said is what caused the bankruptcies of France and Spain, both of which led to revolutions.

Learn about Sage One Accountant Edition at one of our free July webcasts

SageOneWebcasts-USHave you got 30 minutes? Want to find out how you can not only help you and your firm be more efficient, and also be a hero to your clients? We invite you to attend one of our free upcoming “Meet Sage One Accountant Edition” webcasts and find out how!

Each live webcast will walk you through the basics of Sage One Accountant Edition and show you how your clients can use Sage One. We’ll also review special benefits that are available exclusive to accounting professionals and also take a few minutes at the end of the webcast for some expert Q&A.

No matter where you are in your Sage One journey, this is the perfect opportunity to learn about Sage One Accountant Edition:

  • If you’ve already signed-up for complimentary access to Sage One Accountant Edition and need more information on how to start referring clients, then this webcast will show you how to get the most out of Sage One, including beginning the client referral process.
  • If you’re looking for more information on how to get started with Sage One Accountant Edition for the first time, we’ll show you the first steps you’ll need to take to get going.

Click the button below to access our webcasts calendar to register for a session today.

Meet Sage One Accountant Edition Webcasts Calendar

Register for a July webcast here!

You can also sign-up for one of our July webcasts with one of the direct links below:

Google Hangout recording: Digital currency and accountants – Demystifying Bitcoin

Google-Hangout-2014-06-27-YouTube-01In case you missed our Google Hangout earlier this week, you can now access the recording on YouTube.

Listen to Recording

During the Google Hangout, we were joined by Doug Sleeter (@DougSleeter) of The Sleeter Group as we discussed how technology is changing the accounting profession, including an extensive look at Bitcoin and what this means to accountants and bookkeepers everywhere.

So listen in and be sure to keep an eye out for our next Google Hangout!

Join us at the LITPS Accounting Technology Forum – June 24-25, 2014

Sage is a proud sponsor of the 2014 LITPS Accounting Technology Forum being held this year at the Crest Hollow Country Club in Woodbury, NY.

The 2014 Accounting Technology Forum brings together everything accounting professionals need to know to stay on the cutting edge. The conference features an agenda that covers the most important topics, tools and strategies in technology, brought to attendees by experts, thought leaders, pioneering practitioners, and key industry players.

Sage will be presenting at one of the sessions during the event.

  • Innovating Beyond Technology – Ed Kless, Sage senior director, partner strategy and development, will share research, trends, and insights into how the next phase of innovation will have an impact on the way you do business, and what changes are crucial in order to stay one step ahead of the competition.

If you’ll be attending, plan on visiting us in booth #7. We hope to see you there!